Monday, March 7, 2005 12:00 AM
FLORENCE, KY . . . March 7, 2005 . . . Maker’s Mark, renowned distiller of premium Kentucky bourbon, will once again issue a limited edition bottle to commemorate the Lane’s End Stakes at Turfway Park and this year will donate a portion of the proceeds to the Cris Collinsworth ProScan Foundation, announced Bill Samuels Jr., president of Maker’s Mark, and Robert N. Elliston, president of Turfway Park.
Just 2,000 of the .375 ml bottles will be available for purchase, beginning March 18 at Northern Kentucky retailers. Each bottle will feature a specially designed numbered and dated label as well as a hangtag noting support for the Cris Collinsworth ProScan Foundation. Each bottle also will be dipped in green wax, the color honoring Lane’s End Farm, the world-class Thoroughbred breeding operation that has sponsored the race since 2002. The bottle is expected to retail for about $20.
Samuels and former Bengal-turned-NFL analyst Cris Collinsworth will be available to sign the bottles from 10:00 a.m. to noon at Turfway Park on Lane’s End Stakes Day, March 26.
Now in its 34th year, the Lane’s End Stakes is a Grade II prep race for horses on the Kentucky Derby trail and is the most prestigious Thoroughbred race in the Tri-State. The Maker’s Mark bottle commemorating last year’s Lane’s End Stakes was the first ever issued by the distillery in recognition of a Northern Kentucky event. The distillery produced just 1,200 bottles last year, all of which were sold within about two hours.
“We are proud to bring together two of Kentucky’s time-honored traditions—Thoroughbred racing and handcrafted bourbon—to benefit our community through the Cris Collinsworth ProScan Foundation,” said Elliston. “Maker’s Mark, the Lane’s End Stakes, and the foundation all represent the class of their respective fields, and Turfway Park is honored to be associated with all three.”
“Maker’s Mark is honored to again be invited to be part of the Lane’s End Stakes,” said Samuels. “Our participation allows us to celebrate this important event with our customers in Northern Kentucky, and this year we have the added honor of actively supporting the Greater Cincinnati community through the Cris Collinsworth ProScan Foundation.”
Maker’s Mark also will again sponsor the Lane’s End Stakes VIP Tent on raceday.
The Cris Collinsworth ProScan Foundation promotes breast cancer awareness and education with an emphasis on early detection and provides support and comfort to women who are diagnosed with the disease. The foundation currently is working with the Marvin Lewis Community Fund and the Anthony Muñoz Foundation to open the ProScan Pink Ribbon Women’s Center, a women’s health center in the Over-the-Rhine area of Cincinnati.
The foundation also works to improve the lives of children through the annual Queen City Classic, the largest regional chess tournament in the country for children from kindergarten through high school. The foundation also takes chess instruction into schools to empower children to succeed through development of critical thinking skills, positive self-esteem and social skills, discipline, and academic achievement.